Time Square is the heart of New York City. The end of the Second World War in 1945 was a dramatic event in human history. Our most iconic image of it shows a young American sailor and nurse kissing each other passionately. That photograph was taken in Times Square. Ever since The New York Times moved to Time Square in 1904, it has been the place where the news is announced. The latest market news and prices appear on the MarketSite Tower, the NASDAQ (the "National Association of Securities Dealers Automated Quotation") building's massive seven-story electronic billboard. The Tower has featured in countless films and TV shows and it is illuminates Time Square 24 hours a day. Time Square gets even brighter on New Year's Eve, when a million people gather there and a billion others watch then on TV around the world. Times Square was dangerous in 1970s, but it has bounced back in the last 20 years. Much of the credit must go to the Times Square Alliance that it was founded in 1992.
